by Casey Lawrence | Jan 30, 2025 | General
A professionally produced video can boost sales, but costs can add up quickly. If your budget is tight, consider these three cost-saving strategies when creating your company video. 1-Find Examples of Your Vision Pre-production is crucial for shaping your message and...
by Casey Lawrence | Aug 1, 2024 | General
5 REASONS WHY VIDEO CONTENT WORKS BETTER THAN TEXT CONTENT When comparing text and video, there is simply no competition. The chances of capturing your prospect’s attention are much greater when video is used, as opposed to plain text. That’s why you should use video...
by Casey Lawrence | Jul 2, 2024 | General
VIDEOGRAPHER VS. VIDEO PRODUCER – Which should you hire? When your company is ready to create a marketing video, you’ll quickly realize that you can’t—and shouldn’t—do it alone. You’ll need a video professional: someone with the expertise to guide...
by Casey Lawrence | May 23, 2024 | General
COMPANY TRAINING VIDEOS – Picture these 4 benefits PICTURE THAT: Every so often, your company needs its current employees to complete updated training on its products or services. At the same time, new hires require thorough introductory training. Traditionally,...
by Casey Lawrence | May 1, 2024 | General
Video production is a highly effective way to showcase a company’s products or services, especially in today’s visually driven world. Whether you’re creating a corporate promotional video for your website or a tradeshow presentation, success hinges on careful planning...
by Casey Lawrence | Apr 1, 2024 | Attracting Customers, Corporate Video, General
LOCATION, LOCATION, LOCATION: Should you post your company video on YouTube? Where you post your company video is just as important as the production itself. Once the professional shooting, editing, and narration of your video are complete, it’s time to position the...